Situated on the most south-eastern portion of the Korean peninsula, Busan is Korea's second largest city and the number 1 trading port. Korea's first truly international city, Busan (Pusan) connects Asia, Europe, and North America. This geopolitically situated harbor city sits adjacent to the Korean Straits and Japan, bringing about an interchange of trade and tourism. This intercultural current has made Busan into the international metropolis it is today. Busan has hosted such international events as the 2002 14th Asian Games, the final match of the Korea/Japan World Cup, and since 1995 has annually hosted the Pusan International Film Festival. Additionally, the Bexco Exhibition and Convention Center in Busan brings in people from all over the world for international conventions and exhibits. Shopping in this port city has also become quite popular. Lotte Department Store, Choryang Arcade for Foreigners, Nampo-dong Street, Gukje Market, and Seomyeon market, located in the center of the city, are sought after places by Japanese and other foreign tourists.
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